At TATAM, we use the best industry tools for running influencer campaigns: including HypeAuditor, CreatorIQ, Heepsy, Thoughtleaders, and more. The secret is in the method, not the tool.
Private Tools Stack
We've developed a stack of proprietary tools for private use; reserved for the TATAM team and clients only. These include MarketHQs and CampaignHQs, with aggregated influencer performance data and advanced visualizations.
Open Tools Stack
We've developed a stack of proprietary tools for 3rd party usage. These include Influencer Fee Calculators (IFC) and Campaign Estimation Modeling.
TATAM's MarketHQs are centralized dashboards, across influencers and campaigns, for a better understanding of the same market. They allow users to see trends in CPM, CTR, and content verticals, while also discovering the best performing influencers based on previously run campaigns.
TATAM's CampaignHQs are centralized dashboards for clients to better understand the results of the campaigns. They allow brands to see all influencer individual and aggregated results, discover trends in CPM, CTR, Conversions, and content verticals, while also discovering the best performing influencers and sponsorships.